Member Benefits

What we do


As your professional trade association in Colorado, we are actively involved in regulatory and legislative issues that may impact your business.

Educate & Develop

We provide services, information, scholarships and training for properties, professionals and hospitality students.

Attract & Retain

CHLA is working to educate and train a new generation of hospitality leaders with our workforce development initiatives.


CHLA organizes dozens of networking events throughout the year including fundraisers, committee meetings, and conferences.

Member Benefits

CHLA partners with Industry leaders to get you the best service and deals for your business. See just a few of our member benefits below.

Sherman Howard

On the third Thursday of the month, labor law experts from Sherman & Howard will take your calls and answer your legal questions from 10 a.m. – noon. This is a FREE service to CHLA lodging members only!


STR provides premium data benchmarking, analytics and marketplace insights for global hospitality sectors. For detailed lodging performance data for your area, contact STR at (615) 824-8664, ext. 3504 or [email protected]. Click the link above to receive a free benchmarking report for your market.

View our Client Brochure

Endorsed Providers